ERA Europe

The Electronic Retailing Association Europe is a not for profit organisation registered in Belgium.

Legal address:
Chaussee d’Alsemberg 999
1180 Brussels
VAT Number: BE 0867.005.301

German office:
c/o Kanzlei Oberndoefer
Maximilianstrasse 7b
82319 Starnberg

Tel.: +49 8151 55 66 480
Fax.: +49 8151 55 66 479

CEO: Dr Julian Oberndoerfer

Privacy and Cookie Policy

ERA Europe is committed to keeping your personal information secure and will never share it with third parties. Please read our Privacy Policy to find out exactly what information we collect, including how and why we do it.

This ERA Europe privacy policy explains when and why we collect information about visitors to our website, how it is used, and what we do to keep it secure. The policy may be amended sporadically, so please do check back with this page once in a while. Should you have any questions at all, please get in touch with us at ERA Europe by post at Electronic Retailing Association Europe, C/O Kanzlei Oberndörfer, Maximilianstr. 7b, 82319 Starnberg, Germany, or email us at

As ERA Europe is affiliated with ERA U.S., European members are also simultaneously considered to be members of ERA US.

1. Who are we?

The Electronic Retailing Association Europe (ERA Europe) (hereafter also referred to as ‘we’). ERA Europe is a not for profit association registered in Brussels, Belgium, with number Electronic Retailing Association Europe Asbl, BE 0867.005.301,RPM Brussels with the official seat, Chausée d´Alsemberg 999, B - 1180 Brussels, Belgium.

Responsible Person: Dr. Julian Oberndörfer, CEO/ Administrateur Delegues

2. How do we collect which information?

We collect only anonymous information when you access the website.

We collect your data when you fill out the contact form to file a compliant.

3. What kind of information do we collect?

3.1. Personal information

We collect personal information to answer your enquiries, which can include your name, surname, email address, phone number and your specific enquiry.

3.2. Technical information

We collect only anonymised information about your visit to analyse how visitors use our website. We do not collect any specific personal data that allows us to track individuals. We do not collect your IP address, only an anonymised version.

3.3. Cookies

We use a very limited number of cookies and only to give us an anonymous overview of visitor website usage. If you continue to use our websites without changing your settings, we'll assume that you are happy to receive all cookies on our website. Almost all websites use cookies and most users would agree that they are harmless, when used in a responsible manner. However, if you find the idea of a website storing information on your computer or mobile device a bit intrusive, you can change your cookie settings at any time. If you don’t want to receive cookies, you can modify your browser so that it notifies you when cookies are sent to it, or you can refuse cookies altogether. You can also delete cookies that have already been set.

3.3.1 What is in a cookie?

A cookie is a simple text file that is stored on your computer or mobile device by a website server. Only that same server will be able to retrieve or read the information stored on that that cookie. Each cookie is unique to your web browser. It will contain a variety of anonymous information such as your unique identifier and the website URL and some encrypted code.

3.3.2 How to control your cookies

If you wish to control, or even block, cookie usage on your device (tablet, mobile or desktop) you can do this through your browser settings. Most usually, the ‘help’ function within your browser should guide you through the process, however you may wish to visit or which both contain comprehensive information on cookies and how to control their use on your devices. Please note: you must change the cookie settings on each individual device you use that operates a web browser.

3.3.4 Use of information with Google

ERA Europe may use cookies to transmit anonymous information to Google for purposes or website usage analysis as detailed in section 3.2. You can opt out from having cookies from your sessions used in Google Analytics here:

4. How do we use your personal information?

We may use your information to:

  • Process your compliant
  • Potentially contact you regarding the enquiry you have made, especially if we have additional questions for clarification.

Please note that we keep your personal information in our database, unless you request we delete such data.

5. Who has access to your personal information?

Your enquiry is processed by an independent self-regulation officer outside of ERA Europe. This officer is a Lawyer bound to specific rules of non-disclosure.

ERA Europe will not sell or rent your information to third parties.

We will not share your information with any other third parties unless we do have your prior written consent to do so.

6. On which legal bases do we collect your data?

We collect your data according to the regulations of the General Data Protection of the European Union (EU) 2016/679.

The data subject has given consent to the processing of his or her data, Art. 6 (1) a GDPR

As far as we have received your explicit consent to use your data for a specified purpose (e.g. sending us your complaint with your personal data) during the consent process, the respective processing of the data is legally permitted through the consent given.

7. What are your choices?

You can choose whether or not to receive information from ERA Europe. You can withdraw your consent for your data at any time. To edit or remove your personal details please let us know by contacting us by email on This does not apply if we are bound by law or contract to process your data.

We will not contact you, also for marketing purposes by email, phone or post unless we are permitted to do so by data protection laws.

You have the right to ask for a copy of the information held by ERA Europe about you and request for it to be transferred. Please contact us on if you’d like to discuss this.

You ask us to can rectify your data or restrict the data processing, and you have the right to object against data processing.

You can file a complaint against us at a supervisory authority.

8. Security in place to protect the loss, misuse or alteration of your information

We take the security of your personal information very seriously. ERA Europe has taken all necessary steps to keep your data safe, however no system is 100% fail-proof, therefore, we do not, and cannot, guarantee the security or accuracy of the information we gather.

9. Retention of your data

We will keep your information in our database for an undetermined amount of time. As we collect the data only on the existing legal bases. We will delete your data as soon as the justification and/or legal obligation for processing your data is void. Should you wish us to delete your data, please contact us by email at or write to us at ERA Europe, Electronic Retailing Association Europe, C/O Kanzlei Oberndörfer, Maximilianstr. 7b, 82319 Starnberg, Germany

10. Profiling

We do not analyse your personal information.

11. Changes to this policy

ERA Europe reserves the right to make changes to this privacy policy. If we do make amends to our privacy policy we will publish the revised date at the bottom of the page.

* This policy was last updated on 5th June 2018